{"id":20141,"date":"2025-09-05T11:55:25","date_gmt":"2025-09-05T02:55:25","guid":{"rendered":"https:\/\/www.total.titech.ac.jp\/?page_id=20141"},"modified":"2025-09-05T11:55:25","modified_gmt":"2025-09-05T02:55:25","slug":"ws_ideathon","status":"publish","type":"page","link":"https:\/\/www.total.titech.ac.jp\/en\/lead_innov\/workshops\/ws_ideathon\/","title":{"rendered":"Ideathon"},"content":{"rendered":"\n<h2 class=\"wp-block-heading has-text-align-left is-style-vk-heading-plain vk_block-margin-0--margin-bottom vk_block-margin-0--margin-top\">Let&#8217;s think together about businesses that anticipate the future!<br>Using the &#8220;Design Thinking&#8221; methodology, we will develop new business ideas and seize the &#8220;near future&#8221; before anyone else.<\/h2>\n\n\n\n<!--more-->\n\n\n\n<div class=\"wp-block-vk-blocks-spacer vk_spacer vk_spacer-type-margin-top\"><div class=\"vk_block-margin-md--margin-top\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-vk-blocks-grid-column vk_gridColumn\"><div class=\"row\">\n<div class=\"wp-block-vk-blocks-grid-column-item vk_gridColumn_item col-12 col-sm-6 col-md-6 col-lg-6 col-xl-6 col-xxl-6\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands-1024x768.jpg\" alt=\"\" class=\"wp-image-20135\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands-1024x768.jpg 1024w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands-300x225.jpg 300w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands-768x576.jpg 768w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands-1536x1152.jpg 1536w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250247_all_craphands.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-vk-blocks-grid-column-item vk_gridColumn_item col-12 col-sm-6 col-md-6 col-lg-6 col-xl-6 col-xxl-6\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen-1024x768.jpg\" alt=\"\" class=\"wp-image-20136\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen-1024x768.jpg 1024w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen-300x225.jpg 300w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen-768x576.jpg 768w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen-1536x1152.jpg 1536w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/Ideathon2024_P1250229_G6_presen.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-vk-blocks-spacer vk_spacer vk_spacer-type-margin-top\"><div class=\"vk_block-margin-md--margin-top\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Overview<\/h2>\n\n\n\n<p>There are people all around us who are living in \u201dfuture of half step ahead\u201d that no one has paid much attention to yet. Why not talk to such people and think about new business ideas to satisfy the real needs you find from such conversation?<\/p>\n\n\n\n<p>This \u201cIdeathon\u201d workshop will train you in generating business ideas using the methodology of &#8220;Design Thinking.&#8221;<\/p>\n\n\n\n<p>Features of this \u201cIdeathon\u201d workshop;<\/p>\n\n\n\n<ul>\n<li>Interview people from the near future!<\/li>\n<\/ul>\n\n\n\n<p>We will interview people with lifestyles that are a little ahead of their time using our unique tools.<\/p>\n\n\n\n<ul>\n<li>We will also utilize generative AI!<\/li>\n<\/ul>\n\n\n\n<p>You will learn how to think using the popular AI to generate even sharper ideas.<\/p>\n\n\n\n<ul>\n<li>Solo participants are welcome!<\/li>\n<\/ul>\n\n\n\n<p>Teams will be formed on the day, so anyone can join in and feel free to join!<\/p>\n\n\n\n<p>If you&#8217;re considering joining Lean Launchpad Program (LLP), a new business creation program offered by us, in next term (2026 1Q2Q) or looking for some inspiration for business ideas, please come along.<\/p>\n\n\n\n<figure class=\"wp-block-flexible-table-block-table vk-table--mobile-block vk-table--th--width25 vk-table--th--bg-bright is-style-vk-table-border-top-bottom is-style-stripes has-small-font-size\"><table class=\"\"><tbody><tr><td>\ud83d\udcc2 <strong>Category<\/strong><\/td><td>Innovation<\/td><\/tr><tr><td>\ud83d\udccc <strong>Keywords<\/strong><\/td><td>Design Thinking, Issues identification, Business, Idea Generation<\/td><\/tr><tr><td>\ud83c\udfaf  <strong>Objectives<\/strong><\/td><td>Experience creating a business idea to ensure business continuity (i.e., recovering payment and making a profit)<\/td><\/tr><tr><td>\ud83c\udf10 <strong>Language<\/strong><\/td><td>English &amp; Japanese<\/td><\/tr><tr><td>\ud83d\udc65 <strong>Target Participants<\/strong><\/td><td>Bachelor, Master and Doctoral students<\/td><\/tr><tr><td>\ud83d\uddd3 <strong>Format<\/strong><\/td><td>2 sessions (in person)\u00a0<\/td><\/tr><tr><td>\u2705 <strong>Past &amp; Upcoming Sessions<\/strong><\/td><td><strong>#1: 10\/Jan\/2026 (Sat) 13:00-17:00<br>#2: 24\/Jan\/2026 (Sat) 13:00-17:00<\/strong><\/td><\/tr><tr><td><strong>\ud83d\udccd Venue<\/strong><\/td><td>S4-202, Ookayama<\/td><\/tr><tr><td>\ud83c\udf1f <strong>Recommended for<\/strong><\/td><td>&#8211; Students who want to tackle social issues through business<br>&#8211; Students who want to generate new value by using AI<br>&#8211; Students who want to gain practical experience that can be used in job hunting<br>&#8211; Students who are considering participating in the business feasibility study program &#8220;Lean Launchpad Program (LLP)&#8221; next year (2026)<\/td><\/tr><tr><td>\ud83d\udcca <strong>Points<\/strong><\/td><td>8 points in total : 4 + 4  (Points to be awarded to students enrolled in the <a href=\"https:\/\/www.total.titech.ac.jp\/lead_innov\/course_registration\/\" data-type=\"page\" data-id=\"16745\">courses<\/a> for credits. Please refer to the syllabus for details.)<\/td><\/tr><tr><td>\ud83c\udf9f\ufe0f <strong>Capacity<\/strong><\/td><td>40 participants<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-vk-blocks-spacer vk_spacer vk_spacer-type-margin-top\"><div class=\"vk_block-margin-md--margin-top\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Main Content<\/h2>\n\n\n\n<p><strong>Session 1<\/strong><\/p>\n\n\n\n<ul>\n<li>The Basics of Idea Generation (How to Identify Needs, the Significance and Methods of Interviewing People in the Near Future)<\/li>\n\n\n\n<li>How to Use Generative AI (Easy for Beginners)<\/li>\n\n\n\n<li>Idea Generation Workshop<\/li>\n<\/ul>\n\n\n\n<p>Homework: Recruit interviewees online, interview one person, and record the results.<\/p>\n\n\n\n<p><strong>Session 2<\/strong><\/p>\n\n\n\n<ul>\n<li>Creating a Business Idea from the Interview Results<\/li>\n\n\n\n<li>Final Pitch Contest (Announcement of Results)<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Facilitator<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"284\" height=\"258\" src=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2025\/09\/tsutsumi_2025.png\" alt=\"\" class=\"wp-image-20137\" style=\"width:240px\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><strong>Takashi<\/strong> <strong>Tsutsumi<\/strong><br>CEO, Startup Brain Co. and Ltd.<br> (<a href=\"https:\/\/startupbrain.jp\/\">https:\/\/startupbrain.jp\/<\/a>)<\/p>\n\n\n\n<p>He runs an incubation program that utilizes the commercialization process to invest in and incubate startups. His strength is management support, which combines his experience of launching new businesses and venture investments spanning over 20 years at a leading \u201cSogo Shosha\u201d and VCs in both SiliconValley and Japan with his knowledge of commercialization methods such as the &#8220;customer development model.&#8221; His translated works include &#8220;The Four Steps to the Epiphany&#8221; and \u201cThe Startup Owner\u2019s Manual\u201d<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-vk-blocks-spacer vk_spacer vk_spacer-type-margin-top\"><div class=\"vk_block-margin-md--margin-top\"><\/div><\/div>\n\n\n\n<!--\n\n\n\n<h3 class=\"wp-block-heading\">Message from the Facilitator<\/h3>\n\n\n\n<p>Message<\/p>\n\n\n\n-->\n\n\n\n<h2 class=\"wp-block-heading\">Past Event Records<\/h2>\n\n\n\n<!--\n\n\n\n<h3 class=\"wp-block-heading\">Voices from Participants<\/h3>\n\n\n\n<ul>\n<li>Students interested in entrepreneurship and initiating personal projects will find great value in the Effectuation workshop. This workshop focuses on leveraging one's strengths and tapping into their network to solve problems. It is an opportunity for aspiring entrepreneurs to learn how to approach challenges resourcefully by engaging with other people who can offer guidance and support. (D2)<\/li>\n\n\n\n<li>Thanks for this workshop, to make me learn about another way to think and conceive our current research or the future innovation work. It also let me know about the importance of using the ability of my acquaintance and friends. Besides, in this workshop you can also make friends, which is an effective way to get out of your comfort zone to talk to more people who have a different background with you. (D1)&nbsp;<\/li>\n\n\n\n<li>If you are confused about how you can make innovations, I totally recommend this workshop. You will know the secret from entrepreneurs to stop imagining who you are and know actually who you are. (M1)<\/li>\n<\/ul>\n\n\n\n-->\n\n\n\n<h3 class=\"wp-block-heading\">Event Report<\/h3>\n\n\n\n<div class=\"wp-block-vk-blocks-select-post-list vk_posts vk_posts-postType-post vk_posts-layout-card vk_postList\"><div id=\"post-6168\" class=\"vk_post vk_post-postType-post card card-post vk_post-col-xs-12 vk_post-col-sm-6 vk_post-col-md-4 vk_post-col-lg-4 vk_post-col-xl-4 vk_post-col-xxl-4 post-20141 page type-page status-publish has-post-thumbnail hentry en-US\"><div class=\"vk_post_imgOuter\" style=\"background-image:url(https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/09\/20210301Ideation2.jpg)\"><a href=\"https:\/\/www.total.titech.ac.jp\/en\/20210211ideation-2\/\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"178\" src=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/09\/20210301Ideation2-300x178.jpg\" class=\"vk_post_imgOuter_img card-img-top wp-post-image\" alt=\"\" srcset=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/09\/20210301Ideation2-300x178.jpg 300w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/09\/20210301Ideation2.jpg 321w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><!-- [ \/.vk_post_imgOuter ] --><div class=\"vk_post_body card-body\"><h5 class=\"vk_post_title card-title\"><a href=\"https:\/\/www.total.titech.ac.jp\/en\/20210211ideation-2\/\">Fundamental Group Work for Leadership I\/II(F) &#8211; &#8220;1-day IdeaThon -Business Idea Generation by Design Thinking Methodology-&#8221; was held on 11\/Feb (reported by Yukimi Ueda, Hitotsubashi University, Faculty of Economics)<\/a><\/h5><\/div><!-- [ \/.card-body ] --><\/div><!-- [ \/.card ] -->\n\n<div id=\"post-6288\" class=\"vk_post vk_post-postType-post card card-post vk_post-col-xs-12 vk_post-col-sm-6 vk_post-col-md-4 vk_post-col-lg-4 vk_post-col-xl-4 vk_post-col-xxl-4 post-20141 page type-page status-publish has-post-thumbnail hentry en-US\"><div class=\"vk_post_imgOuter\" style=\"background-image:url(https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1-1024x555.jpg)\"><a href=\"https:\/\/www.total.titech.ac.jp\/en\/report_20190216\/\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"163\" src=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1-300x163.jpg\" class=\"vk_post_imgOuter_img card-img-top wp-post-image\" alt=\"\" srcset=\"https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1-300x163.jpg 300w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1-1024x555.jpg 1024w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1-768x416.jpg 768w, https:\/\/www.total.titech.ac.jp\/wp\/wp-content\/uploads\/2023\/07\/973e9873849ed35e964dcf9757baa824-1.jpg 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div><!-- [ \/.vk_post_imgOuter ] --><div class=\"vk_post_body card-body\"><h5 class=\"vk_post_title card-title\"><a href=\"https:\/\/www.total.titech.ac.jp\/en\/report_20190216\/\">1-day IdeaThon workshop was held on 16\/Feb at Ookayama Campus with facilitation by Mr. Tsutsumi and Mr. Iino, Learning Entrepreneurs Lab.(LEL)  (reported by: Prof. Keisuke Yamada, ToTAL)<\/a><\/h5><\/div><!-- [ \/.card-body ] --><\/div><!-- [ \/.card ] --><\/div>\n\n\n\n<div class=\"wp-block-vk-blocks-spacer vk_spacer vk_spacer-type-margin-top\"><div class=\"vk_block-margin-md--margin-top\"><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Contact Faculty<\/h2>\n\n\n\n<p>Keisuke Yamada, Specially Appointed Professor, Academy for Leadership<br>\ud83d\udce9 yamada.k.9f82 [at] m.isct.ac.jp<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let&#8217;s think together about businesses that anticipate the future!Using the &#8220;Design Thinking&#8221; [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":20135,"parent":16355,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_locale":"en_US","_original_post":"https:\/\/www.total.titech.ac.jp\/?page_id=20134","vkexunit_cta_each_option":"","footnotes":"","schedule_terms":[]},"_links":{"self":[{"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/pages\/20141"}],"collection":[{"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/comments?post=20141"}],"version-history":[{"count":2,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/pages\/20141\/revisions"}],"predecessor-version":[{"id":20143,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/pages\/20141\/revisions\/20143"}],"up":[{"embeddable":true,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/pages\/16355"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/media\/20135"}],"wp:attachment":[{"href":"https:\/\/www.total.titech.ac.jp\/wp-json\/wp\/v2\/media?parent=20141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}